Tralix Business Process is a Tralix module designed to convert any event sent by any back end system into a Tralix mail with full traceability and interactivity that characterizes Tralix email.

Example: Let us suppose you already have an on line reservation system in your hotel. By connecting your system with this Tralix module, all confirmations of your reservations can be sent through the Tralix Business Process as well as another email to survey the level of your customer’s satisfaction after his stay. You may want to send a discount electronic coupon good for his next stay or a video clip presenting a new hotel. This module is designed to send interactive newsletters in response to your back end systems. This type of emails are very relevant for your customers because they are almost always product of a direct action he/she had with you. This kind of communication tends to have high opening rates from your customers.

What is the difference between sending the email or newsletter through your system and Tralix’s platform? Several, however we will focused on the most important. Your system was programmed to meet the needs of your business efficiently. Your system was not programmed to send and deliver email effectively.

Your system was NOT programmed to send and deliver email effectively, trace them and report its interactivity in real time. Your system was NOT programmed to be an expert email system, it might deliver your email or even worse, your email might be considered as spam or not desired email. You have an important email to send to your audiences, let Tralix Business Process be your EXPERT when sending email and getting feedback in real time.